Wooden 13 x 15 plaque presented to Pete Wilson for addressing the Retailers of the Decade Banquet for the major appliance / TV and consumer electronics industry. The plate reads: 'In commemoration of the Tenth Anniversary of the Southern California Retailer, The Dealer's Newspaper, 1981'. A reproduction of the front page of the June 1971 issue of the Southern California Retailer is inset, and unattached is the number '10' made of wood.